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Cigarette smoke removal becomes even more difficult as time goes on because exposure to moisture, heat, and light oxidizes tobacco residue, resulting in lingering smells

Then, some months later, they ask the same people if they are still smoking

Cardiovasc Toxicol 15:107116 Asano H, Horinouchi T, Mai Y, Sawada O, Fujii S, Nishiya T, Minami M, Katayama T, Iwanaga T, Terada K, Miwa S (2012) Nicotine- and Tar-free cigarette smoke induces cell damage through reactive oxygen species newly generated by PKC-dependent activation of NADPH oxidase

Paired with shrewd marketing which permeated the societal psyche, cigarettes found their way into various aspects of daily life, shaping social norms and becoming a global commodity